Not only does it keep your drink cold, but it comes with a motivational quote, and a secret pocket!
WHY DO I NEED ONE OF THESE?
Because it's the coolest Koozie ever made. Positive mental attitude is the most important survival necessity! Keep one of these koozies clipped on your pack for a little PMA boost. Do you keep misplacing your ID or credit card, but always seem to know exactly where your drink is? Just put your goodies in the pocket and they'll never wander off again.
DOES IT MAKE ME INVINCIBLE?
No, but if you add some Survival Core Tubes, F.A.T. Packets, and Firesteel to the pocket, you'd give MacGyver a run for his money.